Who are the artists redefining the music landscape and setting the stage for the future? In 2024, the music industry experienced a transformative year, filled with groundbreaking performances, viral hits, and bold creative trends. These shifts paved the way for a new generation of talent ready to take the spotlight. From viral sensations to genre-blending innovators, these emerging artists are reshaping how we experience music. Discover how these talents are rewriting the rules and shaping the sounds of tomorrow. Here are the rising stars who will dominate playlists and stages in 2025.
2024: a remarkable year in music
The year 2024 shaped the music world with record-breaking performances, viral hits, and transformative trends. Here’s what defined this groundbreaking year.
Historic achievements in the music industry
Artists reached new milestones and shattered records, redefining success in the industry.
- Taylor Swift broke streaming records with her double album, The Tortured Poets Department. It topped global charts for weeks.
- Beyoncé released Cowboy Carter, blending R&B and country. Critics praised its genre-defying sound.
- Billie Eilish gained acclaim with Hit Me Hard and Soft. Her bold electro-pop sound resonated with fans worldwide.
Emerging music trends in 2024
New trends shaped the industry, offering audiences innovative sounds and unique experiences.
- Electro-pop and indie music gained traction, led by artists like Billie Eilish and Searows.
- Social media platforms like TikTok boosted artist visibility, making songs like Addison Rae’s Diet Pepsi go viral.
- Cross-genre experimentation, such as Beyoncé’s mix of gospel and country, set new creative benchmarks.
Iconic collaborations and performances
The year saw collaborations that captivated audiences and pushed creative boundaries.
- Taylor Swift teamed up with Post Malone for Fortnight, blending pop and hip-hop.
- Beyoncé collaborated with Willie Nelson on The Long Road Home, creating a heartfelt gospel-country fusion.
Live performances reached new heights, engaging millions. The Eras Tour by Taylor Swift became a global sensation, with fans flooding social media with unforgettable moments.
How 2024 changed the music industry
Digital platforms, multimedia content, and bold creativity transformed the industry in 2024. Artists connected with global audiences in ways never seen before.
This exciting landscape laid the foundation for the rising stars of 2025.
Top emerging artists and their unique sounds
The music landscape in 2024 is bursting with fresh talent. These artists redefine genres and create distinctive sounds.
Bb Trickz
Bb Trickz stands out as a new voice in the drill music scene. Often called the “Ice Spice of Spain” her music blends classic drill beats with vibrant references to 2000s pop culture. Tracks like Bambi showcase her innovative style, incorporating elements of nostalgia and contemporary rap. Her EPs Trickstar and Sadtrickz highlight her versatility, switching between high-energy beats and introspective melodies. With a growing fanbase on social media, Bb Trickz is poised for international recognition.
Searows
Portland-based artist Searows brings a melancholic charm to his music. Known for soothing, introspective tracks, his sound resonates with fans of Bon Iver and Phoebe Bridgers. His EP Flush explores themes of love, identity, and emotional vulnerability. Songs like Martingale captivate listeners with poetic lyrics and gentle instrumentation. Searows’ ability to connect deeply with audiences makes him a rising star in the indie music scene.
Gigi Perez
Hailing from New Jersey, Gigi Perez merges indie pop with acoustic sounds and powerful lyrics. Her viral track Sometimes (Backwood) launched her career on TikTok. Themes of queer love, faith, and mental health define her storytelling. Perez has shared stages with renowned artists like Coldplay and Noah Cyrus, solidifying her position as an artist to watch. Her voice, both raw and dissonant, leaves a lasting impression.
Addison Rae
From TikTok sensation to pop star, Addison Rae transforms digital fame into musical credibility. Tracks like Diet Pepsiand Aquamarine showcase her ability to craft catchy, danceable songs. Her collaborations with producers like Charli XCX elevate her work, blending Y2K-inspired pop with modern beats. Addison Rae’s music bridges the gap between social media culture and the mainstream music industry.
Charlotte Plank
Charlotte Plank infuses drum and bass with introspective storytelling. Her single Stargirl reflects her journey of self-discovery and ambition. Inspired by icons like Amy Winehouse, Plank’s music combines ethereal vocals with experimental beats. After collaborating with Rudimental, she now focuses on solo projects that redefine the UK dance music scene.
Jersey
French duo Jersey reimagines electronic music with a DIY ethos. Known for viral living room concerts, they combine hyperpop influences with indie electronic vibes. Their EP The World I’m Searching For bridges genres like hyperpop and club-ready anthems. By integrating AI-generated sounds into their production, Jersey brings a futuristic touch to their live shows.
Doechii
Doechii, a rising force in rap, captivates with bold lyrics and dynamic performances. Her mixtape Alligator Bites Never Heal explores themes of sobriety, self-discovery, and resilience. Nominated for three Grammy Awards, including Best New Artist, Doechii’s tracks like Nissan Altima showcase her storytelling prowess. Backed by Kendrick Lamar and SZA, she’s paving her way as a leader in contemporary hip-hop.
Odeal
British-Nigerian artist Odeal fuses Afrobeat rhythms with soulful melodies, creating a unique sound. Tracks from his album Be Easy resonate with themes of love, heritage, and perseverance. Odeal’s smooth vocals and rhythmic versatility position him as a standout figure in Afro Fusion music. His growing influence on platforms like Deezer reflects his global appeal.
Achievements and Milestones in 2024
In 2024, emerging artists made a significant impact on the music industry. They set records, gained recognition, and expanded their influence worldwide.
Awards and recognitions
Several new artists received prestigious awards this year.
- Doechii earned three Grammy nominations, including Best New Artist and Best Rap Album for Alligator Bites Never Heal.
- Bb Trickz gained critical acclaim for her EPs Trickstar and Sadtrickz, which topped charts in Europe.
- Addison Rae won the Social Media Music Star award. A recognition for her transition from TikTok to mainstream music.
Streaming success
The artists broke records on streaming platforms, testifying to their growing popularity:
- Bb Trickz’s viral hit Bambi reached millions on TikTok, boosting her visibility across Spotify and Deezer.
- Searows and Gigi Perez each surpassed significant milestones, with their albums gaining millions of streams worldwide.
- Tracks like Charlotte Plank’s Stargirl dominated playlists, making her a rising name in drum and bass.
Tours and performances
Live performances elevated these artists’ profiles:
- Searows completed a sold-out tour in Europe and the UK, praised for his emotional connection with audiences.
- Jersey brought their viral house-party energy to packed venues, including their first 360° live show at Phonox London.
- Gigi Perez captivated crowds while opening for acts like Coldplay and Noah Cyrus.
Cross-genre collaborations
Collaborations opened doors to broader audiences:
- Charlotte Plank collaborated with Rudimental on Dancing Is Healing, which hit the UK Top 10.
- Addison Rae joined forces with Charli XCX and created hits that blended Y2K nostalgia with modern pop vibes.
- Doechii garnered praise for her collaborations with industry legends like Kendrick Lamar.
Chart-topping releases
2024 saw standout releases from emerging talents:
- Bb Trickz has released its long-awaited EPs. A clever mix of drill rhythm and nostalgic influences.
- Odeal impressed fans with Be Easy, a collection that fused Afrobeat and soulful melodies.
- Charlotte Plank’s solo projects, like Stargirl, highlighted her unique voice in the dance music scene.
The future of music is unfolding before our eyes, and these rising stars are leading the charge. With their groundbreaking sounds and bold creativity, they’re reshaping the industry and redefining success. Don’t miss the chance to explore their incredible journeys and unique styles. Ready to dive into the next generation of music? Stream their hits and discover more exclusive content now on Deezer. Your 2025 playlist deserves these fresh, innovative sounds.
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